Online Marketing Manager –
Graduate Geographer Cornelia Umland
For more than 10 years I have been working as an online marketing manager and editor to optimally promote companies’ services and products.
As an editor for marketing and public relations, I have focused on e-commerce for the internationalization of online stores marketing campaigns or created online texts and articles, suitable for the target group. These range from press releases, website texts, product information, blog articles to SEO texts for more visibility on the web.
Due to the versatile marketing tasks in different industries such as internet trade, HR, social institution, associations and agency I have gained versatile practice. I like to implement these in new projects such as campaigns, SEO measures, SEA, blogger collaborations, trade fair planning and much more.
In addition to professional experience, I am certified as an online editor (ils), social media manager (IHK Ruhr) and as SEM manager & web analyst (Webmasters Europe e.V.).
Working areas for customers
- Web analytics
- Marketing campaigns
- Cooperation with partners, agencies
- Marketing cooperation
- Afiliate marketing
- Social Media Marketing
- SEO OnPage/ OffPage
- SEO-optimized copywriting
- Linkbuilding Backlinks (SEO)
- Creating website texts, product texts, newsletters
- Writing press releases and articles
- WordPress, TYPO3
Strengths
- Web analytics
- Goal orientation
- Analytical capability
- Responsibility
- Creativity
- Cooperation
- Networking