Online Marketing Manager –
Graduate Geographer Cornelia Umland
As an online marketing manager, I have years of experience in promoting products and services in online retail in the best possible way. Through targeted marketing campaigns, especially in search engine marketing, I increase the visibility and reach of offers.
I also create customised content for different target groups. This includes (blog-) articles on complex topics, website texts, SEO texts and social media content. I analyse websites and develop their content further. I also have extensive experience in setting up marketing collaborations and working with agencies and editorial teams.
In addition to my professional practice, I am certified as an online editor (ils), social media manager (IHK Ruhr) and SEM manager & web analyst (Webmasters Europe e.V.).
Working areas for customers
- Web analytics
- Marketing campaigns
- Cooperation with partners, agencies
- Marketing cooperation
- Afiliate marketing
- Social Media Marketing
- SEO OnPage/ OffPage
- SEO-optimized copywriting
- Linkbuilding Backlinks (SEO)
- Creating website texts, product texts, newsletters
- Writing press releases and articles
- WordPress, TYPO3
Strengths
- Web analytics
- Goal orientation
- Analytical capability
- Responsibility
- Creativity
- Cooperation
- Networking